Ingenious new hockey league logo gives Wonder Woman vibes

Designing a sports logo is fraught with danger. The Professional Women’s Hockey League (PWHL) at least had the advantage that as a new league it didn’t have en existing design to live up to. And it seems (mainly) to have pulled off a design that fans are happy with.

There’s a lot going on in the mark, with crossing hockey sticks, a puck and a ‘W’ shape, and there’s some hidden symbolism behind it too. Some have suggested that the optical balancing is off, but fans are comparing it favourably to the Wonder Woman logo.

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